Sync attendee data with your CRM to build your email list, track customer journeys, and automate follow-ups.
Native Integrations
Mailchimp
Sync: Attendees → Audience list
Data: Name, email, event attended, ticket type
Trigger: Immediate on purchase
HubSpot
Sync: Attendees → Contacts
Data: Full attendee profile + custom properties
Trigger: Immediate + lifecycle events
Salesforce
Sync: Attendees → Leads or Contacts
Data: Configurable field mapping
Trigger: Immediate or batched
Configuration
Set up CRM integration:
- 1Go to Settings → Integrations
- 2Select your CRM platform
- 3Authenticate with OAuth or API key
- 4Map BrightStar fields to CRM fields
- 5Select which events to sync
- 6Enable real-time or batched sync
- 7Test with a sample attendee
CRM data flow diagram
Interactive component coming soon
Webhook Integration
For CRMs without native integration, use webhooks:
1. Set up webhook endpoint in your CRM 2. Configure order.created webhook in BrightStar 3. Map payload fields to CRM fields 4. Process attendees via API
See Webhooks documentation for payload details.
Attendee data shared with CRMs is subject to your privacy policy. Ensure you have consent for email marketing. BrightStar does not share data with third parties without explicit integration configuration.